The Lifeline Every Working Mom Needs
The WorkMom philosophy
Revolutionizing working motherhood
There’s a lot of noise out there about how hard it is to juggle career and motherhood—but no one to tell you how to actually do it successfully (without tearing your hair out). At WorkMom, we leverage the principles of organizational development—such as goal setting, change management, and continuous improvement—to cut through the clichés and offer proven strategies that transform your life as a working mom.
The best part? We help you gain clarity on what you want your life to look like. And then we coach you on how to achieve it.
Our WorkMom philosophy is built on four foundational pillars—called the GROW framework—and the backbone of everything we offer:
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We start with gaining clarity on the foundation: your vision, values, and identity. Identifying your unique core values—the handful of uncompromising principles most important to you—is the single most effective step to simplify your life, eliminate the unnecessary mental clutter that’s wearing you down, and help you say "no" to energy-draining, time-sucking stressors.
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Redefining your mindset, essentials, ambition, and obstacles—focusing on what truly matters in your life—empowers you to overcome challenges, align your thinking with your current life season, and pursue your goals with renewed purpose and direction, eliminating distractions and unnecessary burdens.
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Optimizing your time and calendar, systems, rituals, relationships, and boundaries—creating effective, flexible strategies to manage your workload and family responsibilities—enhances your productivity, reduces stress, and ensures you remain in control. By implementing these strategies, you can navigate daily challenges with greater ease and maintain a balanced life.
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Measuring your success against your vision, celebrating small wins, and maintaining a big-picture perspective ensures you continuously advance toward your long-term goals. This approach fuels your motivation, sustains your momentum, and helps you leave the legacy you want for your children.
Introducing
The Collective
Mel Goodman, Founder of WorkMom, is sharing the exact roadmap she used to build the life she deeply desires. After hitting rock bottom just two years ago, Mel has transformed her life using the tools and strategies she now shares inside The Collective. Through these practices, Mel has found a deep sense of fulfillment and balance, and she’s passionate about helping other working moms achieve the same.
In The Collective, you’ll have access to four key features designed to support you at every step of your working motherhood journey, whether you’re just starting out or have been balancing your career and family for years.
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Connect with a supportive network of like-minded, ambitious moms. All topics are designed specifically for YOU - networking, career pivots, career coaching, marriage, postpartum anxiety, self care, return to work, childcare, easy meal ideas, and more. Share experiences, gain insights, and build lasting relationships that uplift and inspire you.
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Access more than five hours of comprehensive lessons that guide you through each pillar of our GROW framework. Learn at your own pace with actionable lessons and resources tailored to your unique needs.
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Participate in exclusive monthly events, including workshops, masterclasses, and Q&A sessions with experts. These events deepen your understanding, expand your skills, and keep you motivated.
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Unlock access to bi-weekly coaching from Mel Goodman so you get the
accountability and personalized coaching that you need to stay in momentum.
All for just $390/year
(For a program worth more than $5,000/year)
I wish I had the Collective years ago - it’s truly invaluable. ~ Lindsay
I wish I had the Collective years ago - it’s truly invaluable. ~ Lindsay
"I feel truly seen, accepted and at home in this hidden gem of a community." ~ Allison
"I feel truly seen, accepted and at home in this hidden gem of a community." ~ Allison
"Working with Mel has been a revelation" ~ Harsha
"Working with Mel has been a revelation" ~ Harsha
"My challenges now feel like small hills vs. a mountain I’m climbing solo." ~ Steph
"My challenges now feel like small hills vs. a mountain I’m climbing solo." ~ Steph
Testimonials
Carolyn, Director @ Inspirato
The Gain Clarity module has been my compass in helping me navigate some big decisions upon my return to work from MAT leave. I have been able to separate the needs/demands of my company from my own needs/values thanks to the GROW framework. This has provided me the confidence and clarity to return excited and motivated because I'm prioritizing MYSELF... and I know doing this will only benefit the company/those I lead, too
Steph, Manager @ Salesforce
Joining The Collective has far exceeded my expectations. I had the absolute LUXURY of going back to work with almost NO issues and I attribute this largely to the confidence and structure I gained from the course and community. I feel like I’m in control of my life. I now know how to structure my to-do list, my calendar, and where to put my energy to bring more fulfillment. As a result, I am 100% present at work and 100% present at home. My mind is working FOR me, not against me. You simply can’t put a price point on these feelings.
Missy, Sr. Program Manager @ Optum
As a mother to three young sons (ages 5 and twin 2 year olds), my life was a whirlwind before joining The Collective. I constantly felt rushed, overwhelmed, and unsure of my purpose. But then I found this community of supportive women, led by Mel, who truly understood my struggles. The encouragement and guidance I received here were transformative, helping me redefine success in my life.
With the support of this group, I confidently proposed a part-time schedule to my boss, aligning with my child’s school hours. I was thrilled when it was approved because I had never heard of anyone else doing this at my company. This change has been life-changing, allowing me to be present for my children while maintaining my professional status.
I now have clarity and peace of mind, excelling both as a mom and in my career. Mel and the WorkMom Collective have shown me that we don’t have to choose between our careers and our families. We can define our own success and thrive in every aspect of our lives.
Angie, Account Manager @ OneIndiana Financial Group
I joined for networking but found a community of incredible women- all here to learn from, connect with and support each other! Best decision of 2024!
Alison, Human Capital M&A @ Deloitte
The Collective has been a much-needed re-invigoration as I navigate life as a newer working mom & military spouse. As soon as I joined The Collective, I knew I found my “people” of other driven corporate moms to learn with and grow from. Mel has a way of helping to think through the big picture, while also diving into how to optimize for the big picture with practical tips and strategies. To top it off, Mel’s approach is in all ways authentic, organized, thoughtful, caring & FUN! I’ve been able to get closer to (re)defining what a successful career looks like for me, both short and long-term. I’m truly grateful for Mel’s continued support & the growing community!
Harsha, Accounting & Finance Professional
Before working with Mel, I was looking for clarity and control as a mom after constantly feeling overwhelmed and underwater. Mel has provided support and practical advice, helping me navigate my days with greater confidence. I've learned practical strategies for regaining control over my day and staying true to myself, empowering me to make decisions aligned with my values. If you’re considering the Collective, I'd say trust the process and embrace the opportunity for growth and self-discovery.
Start Today
Start Today
Highest Value!
Save $145/year
Annual Membership
$390/year
+ Everything in our monthly membership, PLUS…
+ First access to exclusive bonuses and events
+ Limited Time BONUS: One private coaching session with Mel
*If you’re unhappy with The Collective, you can cancel within 14 days of your purchase.
Monthly Membership
$45/month
+ Private Community Access
+ Signature Course - The Grow Framework
+ Masterclasses, Events, Bi-Weekly Coaching
*Minimum commitment of three months, then you can cancel anytime.
Frequently Asked Questions
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If you’re a mom—at any stage of motherhood, including pregnancy—seeking freedom and balance in your life and are ready to put in the work to achieve both, The Collective is the right fit for you. Our members have diverse goals and needs, so it's not a one-size-fits-all program. If you’re looking for practical strategies, support from a like-minded community, and guidance from someone who’s been in your shoes, this membership is for you. Whether you’re looking to advance your career, improve your work-life balance, or find more fulfillment in your daily life, the WorkMom Collective provides the tools and support to help you succeed.
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The Collective stands out from other mom communities due to its personalized and comprehensive approach. Our proven GROW framework is grounded in psychology, sociology, and leadership principles. Mel has also created unique time management frameworks within the GROW framework that are exclusively available inside the Collective and can't be found elsewhere. This structured approach helps you systematically achieve balance and fulfillment. Unlike generic programs, we provide tailored advice and strategies that fit your unique needs and goals, ensuring you get the most out of your membership.
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The GROW framework is the backbone of our philosophy at WorkMom. It stands for Gain Clarity, Redefine your essentials, Optimize your life, and Win by measuring success against your vision. This structured approach helps you identify your core values, redefine your priorities, create effective systems at both home and work, and have a big-picture perspective so you can leave a lasting legacy for your children.
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As a member of the Collective, you’ll have access to direct coaching opportunities from Mel. You can DM or tag her to ask for specific feedback and guidance on your challenges. Additionally, Mel holds bi-weekly office hours, which gives you the chance to receive direct coaching and support. Mel’s coaching comes from a place of empathy, strategy, and support so you can navigate the challenges of balancing career and motherhood without feeling so alone.
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Membership includes access to exclusive monthly events such as workshops, masterclasses, and Q&A sessions with industry experts. Example topics are: Rethinking your career path, Defining what "having it all" means to you, How to close the performance gap, How to recharge after burnout, Mastering meetings in the workplace, How to be your most authentic self, and more. These events are designed to deepen your understanding, expand your skills, and keep you motivated on your journey to balancing career and motherhood.
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The Collective is uniquely designed to support working mothers through career changes. You can apply the entire GROW framework to your career transition, with dedicated office hours where I provide direct support. Additionally, plenty of our members are also currently looking to make a career change, so you'll be in great company.
Career change is such a prevalent topic that we have a masterclass recording on "Reimagining Your Career." Additionally, if you opt for the annual membership, you’ll receive a one-hour coaching session with me where we can personalize your journey and focus on your specific career aspirations and needs. -
We understand that as a working mom, your time and energy are precious and often stretched thin. That’s why the WorkMom Collective is designed to be flexible and adaptable to your busy schedule. Our resources are available on-demand, allowing you to engage at your own pace. Whether it’s a quick 10-minute session or a more in-depth workshop, you can choose what fits into your day. The support and strategies you gain from the Collective can help you streamline your responsibilities and ultimately save time and reduce stress.
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The Collective is uniquely designed for those who feel overwhelmed and underwater, providing tools and support to help you regain your balance and stability. You don't need to commit large blocks of time to benefit from our community. Even small, incremental steps can make a significant difference in your journey. If you’re not ready now, we’ll be here when you are. In the meantime, consider subscribing to our newsletter for ongoing tips and inspiration: www.workmom.io/subscribe
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Joining the WorkMom Collective is simple! Visit our membership page by clicking the button below, select the plan that best suits your needs, and complete the registration process within less than two minutes. Once you’re a member, you’ll have immediate access to our resources and community.
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If you have any questions or need assistance, you can contact us via email at mel@workmom.io.
